Tuesday, April 28, 2009

Study guide under construction (4/28)

News and Advertising in the Political Campaign
  • How the press used to treat gap between image and reality (versus how they treat it now)
  • How campaigns blur the distinction between news and their political ads (+ why they do this)
  • How media's focus on tactics, major candidates, and past political figures impacts politics
  • How campaigns use media to preempt criticism, create “backlash,” or mount last-minute attacks

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